DataCraft
I go into your operations, figure out how your team actually works, find where AI fits, and build it. Not a strategy deck. Not a demo. Working systems that save your people hours every week.
I'm Joe Da Silva. I've been building business systems for 25 years. For the last two, that's shifted almost entirely to AI.
I sit with your team, map how they actually work — not how they say they work — and find the places where AI creates real leverage. Then I build it, connect it to your existing systems, and make sure it sticks. No pilot programs that go nowhere. No tools your team ignores after a week.
Workflow analysis. Where is your team spending time on work a machine should be doing?
Prototype, validate, iterate. You see something working before anyone writes a spec doc.
Connect to your databases, APIs, CRMs — whatever your business runs on. AI that can't reach your data is a toy.
The pattern across all of it: go into the workflow, find where AI fits, build something fast enough to validate before anyone writes a spec doc.
Built an AI agent that sits across 8+ production systems — ERP, print management, shipping, databases — and automates the job review workflow for CSRs handling campaigns for major Canadian retail brands. It reads dockets, validates specs against rate cards, flags problems, and pushes work through the pipeline.
End-to-end autonomous system that runs without anyone touching it: scraping, AI enrichment, scoring, outreach, daily digest. From raw data to qualified leads on autopilot.
Full-stack client portal covering 94K+ store locations, rapid-prototyped with a two-phase architecture — mock data first for stakeholder buy-in, then swap to live database with zero component changes. From concept to working app, fast.
No agency. No project managers. No handoffs. I'm a senior developer with 25 years of building complete business systems — front-end, back-end, databases, APIs, infrastructure. I managed IT for an entire company. I've sat in the rooms where people actually decide how work gets done.
That background is the whole point. Most AI consultants have never built a production system. Most developers don't understand AI. I do both — and I know how to get a team to actually use the thing once it's built.
Based in the Greater Toronto Area, Canada. Tools I'm in daily: Claude Code, Anthropic & OpenAI APIs, Python, Node.js, Next.js/React, PostgreSQL, REST/GraphQL, Docker.
Free 30-minute call. You tell me what your team is dealing with, I'll tell you where AI can help. No pitch, no commitment.